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ZEFR is the world’s leading video identification technology company. Its videoID™ technology identifies, filters and organizes online video for brands and content owners. With access to more data any other YouTube partner, ZEFR’s BrandID® delivers a view into culture and the tools to turn insights into more impactful media for advertisers. In 2015, ZEFR released BrandID® Influencers, a technology-based influencer marketing platform. ZEFR’s RightsID® is the rights management technology of choice for nearly every Hollywood movie studio and music label. ZEFR is a top ranked ComScore video property. The company is headquartered in Venice Beach, California with offices in New York, Provo, Chicago and London.
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